GENERAL STRATEGY

 Let's talk about the general strategy that we meet in the casinos all over the world:

Casinos for attract people and what's more, customers, place advertisments on the businees like tourism websites, hotels, TV,etc. For example, if we turn on the television at midnight, the majority of the channels offer you casinos'advertisements. We have to say that it is really easy to find an advertisement in any website too.

We don't have to see the casinos as a tourism destination for a family like in a theme park. The casinos will attract only the segment of customers, which is interested in gaming but sometimes a casino offers a big variety of activities for the whole family. For instance, in the "Walt Disney World's Magic Kingdom" we find different activities not only for children but also for the other sections of the society. Meanwhile, Las Vegas is a destination for adults and visitors above the age of 21.

 The casinos, in fact, try to attract and expand the existing as well as new customers. They offer promotions and reward cards, this helps them to give word of mouth publicity to the establishment. The casinos target only are inside a section of the section, the ones who have the capacity to pay and game a big amount of money in various entertainment and gaming sections. Although, they do not use all the means of Media for promotion. 

It is not possible for the casino owners to change their marketing strategies frequently. They do change their advertisement and other promotional campaigns during the year but a change in their strategy is restricted to only some of the festive events. 

Here we have some examples of casinos'advertisement:

We think that is important to know the most important casinos in the world:

1. Foxwoods Resort Casino  (Connecticut)

2. The venetian Macao (China)

3. Tropicana Casino Resort (New Jersey)

4. MGM Grand Las Vegas (Nevada)

5. Casino Lisboa (Portugal)

6. Tusk Rio Casino Resort (South Africa)

7. Wynn Las Vegas (Nevada)

8. Connecticut (Mohegan Sun) 

9.Casino de Monte-Carlo (Mónaco)

10. Belagio (Las Vegas)

http://worldtop10.net/top-10-casinos-in-the-world/